Dashing Group partnered with Volter International to deliver a striking neon installation for their client ASICS at Westfield in Bondi. For this activation, we supplied an 8-Arch Round Archway, designed to create an eye-catching entryway to ASICS' pop-up event.

The archway featured programmable RGB colour-changing neon flex, allowing for dynamic lighting effects that enhanced the brand experience. Illuminated in ASICS' signature colours, the installation provided an unmissable focal point for participants collecting their racing bibs, adding both excitement and atmosphere to the space.

This activation not only elevated the visual appeal of the event but also reinforced ASICS' brand presence in a high-traffic environment, making a lasting impression on visitors.